COFFEE TIME, THE WORLD OF COFFEE FROM UERGNANO'S POINT OF VIEW...
What's more pleasant than a break tasting a good cup of coffee! Maybe being comfortably sitting in a warm and cosy environment such as that of Vergnano Coffee Fiars. An even more pleasant moment enlightens this break from today because together with the rich flavour of the blends one may "flavour" the pages of a newsletter that talks not only about coffee and unveils what this product represents for a company that has been successful for over one hundred years.
CoffeeTime is its name. The world of coffee following Vergnano's point of view; this is its purpose. A world made of both history and tradition, of a rigorous selection of raw materials, of technological research, of care for their clients' needs, of attention paid to every detail, of continuous innovation.
Since it was established in 1882, the company has continuously renewed itself widening its offer, going over national boundaries, becoming more and more well known as a brand being the expression of made in Italy although having an international vocation. The 25 coffee bars already open throughout the world prove it, and some cities prepare the opening of a second location. This is the case of Paris, for example, where a new coffee bar will be opened in November.
Innovation can also be seen both through the packaging, more cared for and refined, and through a new way of communicating that involves a star such as Dustin Hoffman being the main character of amusing coffee "lessons".
CoffeeTime also represents the renewal the company is experiencing, a quarterly publication in order to be even closer to consumers, bilingual texts so as to remark the trend to globality, a pleasant break to be flavoured together with a good coffee... Vergnano of course'
What's more pleasant than a break tasting a good cup of coffee! Maybe being comfortably sitting in a warm and cosy environment such as that of Vergnano Coffee Fiars. An even more pleasant moment enlightens this break from today because together with the rich flavour of the blends one may "flavour" the pages of a newsletter that talks not only about coffee and unveils what this product represents for a company that has been successful for over one hundred years.
CoffeeTime is its name. The world of coffee following Vergnano's point of view; this is its purpose. A world made of both history and tradition, of a rigorous selection of raw materials, of technological research, of care for their clients' needs, of attention paid to every detail, of continuous innovation.
Since it was established in 1882, the company has continuously renewed itself widening its offer, going over national boundaries, becoming more and more well known as a brand being the expression of made in Italy although having an international vocation. The 25 coffee bars already open throughout the world prove it, and some cities prepare the opening of a second location. This is the case of Paris, for example, where a new coffee bar will be opened in November.
Innovation can also be seen both through the packaging, more cared for and refined, and through a new way of communicating that involves a star such as Dustin Hoffman being the main character of amusing coffee "lessons".
CoffeeTime also represents the renewal the company is experiencing, a quarterly publication in order to be even closer to consumers, bilingual texts so as to remark the trend to globality, a pleasant break to be flavoured together with a good coffee... Vergnano of course'